Master Lead Generation
Masterclass
Get access to Diana YK Chan's highly-sought, paid training delivered to thousands of coaches and experts at Coaching.com.
From Invisible to In-Demand
Discover the trust-based marketing and sales system LinkedIn Top Voice Diana YK Chan used to build a 7-figure business: attracting premium clients, selling with confidence, and scaling sustainably.
Get started for only $97
About This Class
Most coaches rely on referrals, guesswork, or generic content—and it keeps them stuck in a cycle of inconsistent leads and unpredictable income. Diana YK Chan does it differently. As a LinkedIn Top Voice and 7-figure business strategist, she’s built a thriving brand by mastering the art of trust-based marketing and lead generation.
In this class, Diana reveals the exact system she’s used to help coaches and consultants attract premium clients, close 4–5 figure deals, and scale sustainably—all with professionalism, clarity, and heart. You’ll learn how to define your niche, map a client-attracting funnel, build high-converting trust touchpoints, and lead sales conversations with confidence. Whether you’re launching your first group program or scaling toward seven figures, this is your chance to learn from the expert behind some of the fastest-growing coaching brands today.
Instructor: Diana YK Chan
Class Length: 6 parts (1 hour 5 minutes)
Category: Business Marketing
Browse Lesson Plan
Introduction
00:00 – 06:00
Diana opens by naming lead generation as the #1 bottleneck keeping most coaches stuck and emphasizes the critical mindset shift from just being a coach to thinking like a CEO.
The Real Problem
06:00 – 15:00
Diana unpacks why most coaches struggle to generate leads consistently—highlighting common mistakes like winging it, not tracking numbers, and relying solely on referrals. She introduces “funnel math” and explains why you need about 30 leads for every client.
The W.A.R.M.T.H. Method™
15:00 – 28:00
Diana walks through her signature W.A.R.M.T.H. framework—starting with gaining clarity on your niche and offer, then building authority and attraction, fostering real relationships, extending meaningful invitations, creating trust-building touchpoints, and leading confident sales conversations.
Inbound vs. Outbound
28:00 – 40:00
Diana explains the difference between inbound and outbound lead strategies, sharing why inbound leads tend to convert faster—but outbound is essential for growing your pipeline. She busts the myth that posting content alone is enough.
Client Case Studies
40:00 – 55:00
Diana shares real client stories: how Sandy went from generalist to highly paid niche expert, Lyanna filled her pipeline with referrals and consistent content, Jessica signed four clients in a week using personalized outreach, and Jacqueline closed a $75K corporate deal through strategic nurturing.
Final Insights & Action
55:00 – 65:00
Wrap up with key reminders: simplify your system, track what matters, and keep showing up. Building trust takes time, but when you stay consistent and aligned, lead generation becomes a natural extension of how you serve.
Your Host
Diana YK Chan
Business Growth Strategist & Mastermind Retreat Facilitator
Diana YK Chan is a Business Growth Strategist with 15 years of experience empowering high-achieving coaches, speakers, and entrepreneurs.
She specializes in transforming the entrepreneur's mindset and external presence to systematically elevate the core pillars of their business: Marketability, Value, Visibility, and Authority. Her guidance has helped clients secure high value speaking engagements, corporate agreements and building 6/7 figure business.
Her mission is to help you achieve the results you deserve:
"Elevate Your Brand Power. Increase Your Market Value. Close High-Value Deals"
As a master connector and host, Diana is passionate in creating luxury experiences and bringing the right people together to foster transformation, unlock opportunities, and scale businesses.
ABOUT YOUR HOST
Diana YK Chan
As an accomplished Career & Business Coach with over a decade at the helm of a thriving 6-figure business, Diana has carved a niche in helping people construct powerful personal brands and establish themselves as go-to experts in their fields. Her journey as a Global Speaker, including engagements at the UN, and a 11-time LinkedIn Learning Instructor, showcases a commitment to expanding revenue streams and making a lasting impact in the coaching industry. Recognized as Canada's Top Personal Branding Expert, Top 15 LinkedIn Expert and Top 100 Creators on LinkedIn, She has successfully guided thousands of clients globally, significantly elevating their professional trajectories. Her acumen in business strategy and personal branding has been pivotal in empowering fellow coaches to grow their practices, diversify income sources, and achieve exceptional success.